I completely understand! Sometimes too much choice can feel like a curse… especially when you’re just starting out. They key lies in knowing what you’re looking for. Once you have clear cut requirements listed down, you’ll be able to get to the template that fits your needs.
One thing I’ve learned when creating videos for my training school that it’s all about the strategy. Here are some lessons learnt the hard way
The first impression
Video Intros give you less than about 5 seconds to create an impression. That’s a pretty tight window to create a good impression of your brand. This is what makes your intro so critical to your business. It might help to think about the core essence of your brand – who you are and what you offer. Choosing a bold template will definitely keep this concise and focused for you.
An alternative would be using a favoritethat neatly fits your logo alongside. This one of my favourite temples, but there are a couple you can choose from.
- The style quotient
It’s easy to go crazy with the customizable features Typito offers, but remember, the key is creating videos that are compliant with your brand. This means opting for colors and text fonts that match your official logo and color scheme. Here’s where I&E really been able to benefit from brand recalling. It’s something I’ve also noticed with popular channels like BuzzFeed, NowThis, and more.
Your style will also depend on the kind of business you deal with.
Sure both designs are bold, but ones obviously more casually oriented than the other.
Here are some popular YouTube channels with intro’s that are creatively matched to the kind of tone their brand resonates with-
I’ve tried to creatively use video intros to give my viewer’s a sense of what they can expect to know or learn from the video. I figured this might help keep them engaged, and it’s worked so far for me. A title template with space for a caption does the trick. You might find this really helpful if you have video categories or different segments.
Hope these points were helpful!